Creating a Compelling Employee Value Proposition

  • RECORDED: 01 July 2019



    With two in five employees planning to leave their organization in the next 12 months*, attracting and retaining talent is one of the biggest challenges organizations face. To succeed in this area, organizations have to look at the strength and fit of their Employee Value Proposition (EVP). In creating an effective EVP, an organization needs a detailed knowledge of

    • Which parts of the EVP are most valuable to employees;
    • How satisfied is the current workforce with their rewards;
    • How much interest do employees have in potential new options;
    • How do these preferences differ between various employee groups (personas).

    Listen to our resident experts, Kim Fravil and Joost Houtman to get practical tips on enhancing your Employee Value Proposition. Learn how conjoint analysis can be used to assess strengths and areas of opportunities to create a compelling Total Rewards program.


    Kimberly Fravil
    Team Leader, Growth Markets, Mercer | Sirota

    Kimberly is a research specialist with 20 years of experience on the consulting side. She is responsible for the coordination and delivery of employee experience surveys, including rewards optimization and employee engagement. She uses People Science analytics to assist companies to optimize their human capital strategies and delivers organizational insights to support business performance improvement.

    Joost Houtman
    Principal Consultant, Mercer

    Joost is employee research specialist and works with clients across a range of consulting projects, including engagement surveys and human capital strategy. His focus is on advising organizations on the design and execution of human capital research, the analysis of HR data, and the design of practical interventions.

Webcast details
  • Title: Creating a Compelling Employee Value Proposition

  • Language: English

Webcast contact
  • For further information regarding this webcast please contact:
  • Kimberly Fravil
  • @Kimberly Fravil